Business Analyst Job at VS2 Technology, Cincinnati, OH

VGo5VzBCZlpuQ2xHdElYb0NFWkFhdEt0Ymc9PQ==
  • VS2 Technology
  • Cincinnati, OH

Job Description

Job Name: Business Analyst II

Job Location: Cincinnati

Hybrid Schedule:  2 days in office / 3 days at home weekly.

Job Description:

Job Summary

As a Digital Health Media Analyst, you will play a crucial role in planning, analyzing, and optimizing digital media strategies. Your insights will drive decisions on media campaigns, content performance, and audience engagement, ultimately contributing to our mission of empowering better health. This role reports to the Manager, Digital Health Media Strategy.

What You’ll Do

  • Collaborate with our client-facing sales team to develop customized proposals that align with client objectives and budgets.
  • Develop compelling proposal options in a clear, concise, and persuasive manner, demonstrating a deep understanding of client’s needs and preferences.
  • Scope and recommend innovative and impactful campaigns that resonate with our clients' target audiences.
  • Identify and reach specific audience segments by leveraging audience insights, demographic data, and market trends. This involves campaign scoping, setting campaign goals, and identifying key performance indicators (KPIs).
  • Continuously evaluate and optimize campaign tactics to maximize efficiency and effectiveness.
  • Collaborate with internal stakeholders to provide regular reporting on impressions, click through rates and other relevant key performance indicators (KPIs).
  • Collaborate with our strategy & insights team on the delivery of audience quality and script lift insights.

What We Need

  • Bachelor’s degree in marketing, advertising, business administration, health care, or related field.
  • 2+ years of experience in digital advertising, with a focus on campaign design, set up, and execution.
  • Knowledge of digital advertising ecosystem and experience working with programmatic platforms and technologies.
  • Familiarity with ad serving technologies, data management platforms (DMPs), and ad exchanges
  • The ability to analyze data, interpret campaign performance metrics, and optimize advertising strategies accordingly

Desired Qualifications

  • Knowledge and prior use of Salesforce, Tableau, and SQL
  • Experience with Pharmaceutical data

What You'll Need to Succeed

  • Excellent communication skills, with the ability to effectively collaborate with internal teams, clients, and media partners.
  • Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously.
  • Strong analytical skills, including proficiency in Excel or other data analysis tools

Job Tags

Work at office,

Similar Jobs

Grammarly

Staff Growth Designer, Acquisition (San Francisco) Job at Grammarly

 ...About Grammarly Grammarly is the worlds leading AI writing assistance company trusted by over 40 million people and 50,000...  ...goals, were looking for an innovative, craft-caring Staff Growth Designer to join our Acquisition team within the Growth Area. Their designs... 

CD PAVING and SEAL COATING

Class A CDL driver and labor hand Job at CD PAVING and SEAL COATING

Class A CDL driver and labor handThis posting is for someone who NEEDS A JOB!!!! We are a Asphalt paving crew from Fort Worth TX but...  ...Please describe any benefits you offer (Very important so we can help you find the right candidate)Paid hotel rent and lunchPlease describe... 

MTY Builders Inc.

Part Time Accounting Assistant Job at MTY Builders Inc.

 ...Job Description Job Description We are seeking a reliable and detail-oriented Part-Time Accounting Assistant to support our finance department. This role is ideal for someone who enjoys working with numbers, is organized, and can manage a variety of accounting and... 

DataAnnotation

Full-time Full Stack Software Developer Job at DataAnnotation

 ...and choosing your own schedule. We are looking for a proficient Full Stack Software Developer to join our team to train our AI...  ...your solution solves the problem. Benefits: This is a full-time or part-time REMOTE position Youll be able to choose which projects... 

Global Pharmaceutical Company

Scientist (Chemical engineering, HPLC, GC, MATLAB, etc.) Job at Global Pharmaceutical Company

 ...Skillman, NJ until early 2026, then will have to go to Summit, NJ once the new building is ready Pay up to $30/hr Exp with MATLAB is a huge plus and preferred!!!!!!!!!!!!!!!!!!!! The partner scientist performs analytical material characterization in quantitative...