Job Description

Temporary Influencer Marketing Associate

THE ROLE: TEMPORARY INFLUENCER MARKETING ASSOCIATE

The OLLY team is looking for an ambitious and highly motivated individual to join our team! The Influencer Marketing Associate will be a key support role to the marketing team and report directly to our Senior Influencer & PR Manager. This role will have the opportunity to expand OLLY’s current influencer program with fresh ideas, new partners, and creative thinking. The ideal candidate will be passionate about their work, driven to succeed, and have experience managing influencer marketing campaigns or content.

Gifting & Mailers

• Responsible for getting product out to influencers and OLLY fans on a monthly basis.
• Support creation of seasonal mailers; offering ideas and management of outside agency production.
• Regularly research and share influencers/creators to expand mailer list; potential to handle outreach as well.
• Support product requests for events, inbound inquiries, gift bags, etc., maintaining a high level of organization and proactiveness.

Influencer & Events

• Keep up with identifying new influencers/creators that align with the overall brand positioning & ecommerce/retail goals and ensure a diverse pool of creators.
• Support in-person content creation at events by capturing behind-the-scenes content, interviewing partners, and building relationships.
• Support invite list reviews, researching and offering partner ideas for consideration.

Content

• Act as first review for all influencer content, identifying edits and room for improvements; partner with Regulatory Affairs team to ensure all product guidelines are met.
• Collaborate with the Senior Manager and agency partners to pitch creative ideas for influencers and move from concept to execution, driving online engagement with social media audiences.
• Draft brand messaging for influencer content creation.
• Stay on top of product messaging and claims, getting relevant updates to all parties as needed.
• Work with cross-functional partners to support partnerships, organic social, and paid marketing.

CAPABILITIES + SKILLS REQUIRED

• 1-3 years of relevant work experience in social media, influencer marketing, or PR (can be a mix of internships).
• A strong understanding of social media channels and interest in the social media landscape (new channels, features, content types, etc.).
• Highly collaborative and able to work with a diverse set of cross-functional partners.
• Creative thinker naturally inclined to bring new ideas.
• An adaptable go-getter who jumps on new opportunities and has a natural aptitude for collaboration.
• Extremely organized and proactive communicator.
• Preference for experience with influencer or social media metrics (impressions, engagement, etc.).
• Preference for experience with brand messaging.

THE DETAILS

HOURS: 40 hours/week, 12-month temporary position.

MANAGER: PR + Influencer Manager.

The pay range for this position is $35-40/hour dependent on experience.

PLEASE NOTE: Candidates must be authorized to work in the United States without sponsorship.

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